Gates and Buffet regularly play four 2-hour bridge sessions a week. In his book, "How Rich People Think" author Allen Siebold stated "The rich like entertainment but love to learn, and they spend their entire lives soaking up information and using it to get richer every day.

Billionaire partners Bill Gates and Warren Buffett both like how bridge keeps you intellectually alert. Buffet says that “You can play a hand every six or seven minutes every day for the rest of your life, and you will never see the same hand. Bridge is a game you can enjoy when you are in your 90s. You are seeing a different intellectual challenge every seven minutes.” Buffet has said "bridge is "the best exercise there is for the brain!"